A single entry in the Schufa register has far-reaching consequences for consumers. The Schleswig Higher Regional Court ruled that in future Schufa may no longer store the residual debt exemption note for three years, as was previously the case. Implications for consumers and merchants?Artikel Lesen

Customer retention is the issue and customer acquisition through B2B and B2C. The main difference between B2B and B2C lies in the business partners, B2C companies focus on the end consumer. Digitalisation as a driving force for all participants, merchants and customers. How the wee mobile payment system promotes customer loyalty?Artikel Lesen

rabbit eMarketing hat sich im Pitch um die Konzeption und Gestaltung des B2C-Newsletters der Olympus Europa Holding GmbH gegen namhafte Mitbewerber durchgesetzt. Damit betreuen die Frankfurter ab sofort die europäischen E-Mail Marketing-Aktivitäten in den wichtigsten Märkten für das Consumergeschäft des Unternehmens in Europa. Der Rahmenvertrag zwischen den beiden neuen PartnernArtikel Lesen